10 best mascaras - 2020 ranking

Volume eyelashes emphasize the shape of the eyes and the expressiveness of the look, transforming a woman. The right mascara can increase the volume of the shortest and rarest eyelashes, emphasizing your natural beauty, grace and charisma. We will look at how to choose the best mascara to create volume for your type of eyes and eyelashes in this article.

Mascaras for creating volume first appeared at the beginning of the 20th century and immediately gained popularity among women around the world. Our grandmothers and mothers called such carcasses “brasmatics.” It’s hard to imagine even the lightest and most sophisticated makeup without volume mascara. However, an incorrectly selected product can not only roughly glue your eyelashes together, but also cause allergies (redness, lacrimation, itching), so you should carefully select a brasmatic. There are:

Moisture resistant. When exposed to moisture or damp weather, this mascara does not “flow” and does not leave unsightly black marks due to the wax base. This variety can stay on your eyelashes for more than a day during intense water treatments or damp, rainy and snowy weather. However, difficulties arise with removing makeup, since such mascara can only be washed off with the help of a special product. If it gets into the eyes, it can burn, and leaves waxy marks on the skin that are difficult to wash off;
Not moisture resistant. This variety is resistant to tearing, but is quickly washed off with a wash gel or soap.

Volume is created using the shape of a brush, which applies mascara to each eyelash in a dense, even and thick layer. To prevent lumps from appearing, smoothing glycerin and silk extract are added to professional products.

What are the best blushes? Budget or luxury? Read here

How to choose mascara to add volume to eyelashes? What should you pay attention to?

If you have short eyelashes and you understand that volume is exactly what will transform you, do not rush to buy the most expensive or advertised product. There are a number of factors based on which you should choose the most suitable product for increasing eyelash volume and cosmetic care:

Compound. Products are divided into completely chemical and with the addition of natural ingredients: almond, sesame, eucalyptus, turpentine, flax, lanolin or mineral oil, as well as cellulose, gum, beeswax or paraffin. Please note that the eye area is very sensitive. If you have an allergic reaction to one of the natural ingredients in the formulation, you may experience severe swelling, redness, excessive tearing and itching. To check if the mascara is suitable, purchase a sample, if possible, or apply the product to the outer part of the wrist, the back of the elbow and leave for a while, then rinse. In case of individual intolerance, the skin will become very red and begin to itch. It is worth taking into account that artificial mascaras can also cause irritation;
Consistency. Too thick mascaras, often found in mass-market products, can lie on the eyelashes in layers, creating the effect of doll eyes. Thick mascara also causes hairs to stick together. That is why you need to know in advance what consistency of mascara is right for you.
Color spectrum . The image of owners of light or red curls can be ruined by too dark mascara. Blondes are recommended to use colored, red, chestnut tones and exclude black. Light mascaras are not suitable for those with dark tones;
Structure of eyelashes . Owners of thick and long hair are also not recommended to use mascara for volume, as it can weigh down the eyelashes too much.

We have compiled a TOP rating of mascaras that are consistently popular among customers.

Rules for choosing mascara

The parameters that women focus on when purchasing a product:

Famous brand.
High-quality application - lasts well throughout the day, does not fall off or crumble, and is easily washed off.
Compliance of the product with the declared qualities - for example, voluminous mascara should lift and thicken eyelashes well.
Additional nutrition, strengthening eyelashes.

Compound

It is advisable to choose a mascara that not only colors the eyelashes, but also nourishes them. The effect of the product depends on the composition. The following types of carcass are divided:

With a high content of wax and fats - a creamy fatty product increases volume and lies tightly on the hairs. Recommended for soft eyelashes.
With a high water content - it has a viscous consistency, is distributed in a thin layer, does not stick hairs together, dries quickly, and may crumble. Recommended for hard eyelashes.

Paint may contain:

keratin – strengthens, increases volume;
lanolin – moisturizes;
almond, olive, jojoba, argan, castor, acacia, flax oils - nourish, strengthen;
UV filters – protect against the negative effects of the sun;
vitamins A, E, C – strengthen, activate growth.

Cosmetic effect

Various products help increase the length of eyelashes, strengthen them or protect them from moisture. Studying the characteristics of each type will help you choose mascara:

Lengthening - contains small fibers that stick along with the paint to the ends of the eyelashes. When applied in multiple layers, it can stick together and weigh down the eyelashes.
Waterproof - contains volatile solvents, wax (rice bran, beeswax, carnauba or paraffin), polymers. The paint is resistant to water, sweat and tears. It should be removed with special makeup removers.
Volume – consists of silicone fibers, wax, thickens and lengthens the eyelashes. A brush with thick bristles helps achieve this effect.
With the effect of false eyelashes - lengthens, curls, thickens eyelashes, making the look “doll-like”. A brush with bristles of different lengths and a unique composition based on oils, wax and microfibers help to achieve this effect.
For sensitive eyes - does not irritate the eyes, especially recommended when wearing contact lenses.
Transparent – suitable for long black eyelashes, fixes their curl. The gel contains useful components - protein, panthenol, keratin. It can be used as a base for colored mascara.

What is mascara made from? Ingredients in the mascara formula

New formulas contain natural ingredients that improve eyelid hair health.

It is important to know what mascara is made from:

The composition always contains a coloring substance, and in natural cosmetics this is soot.
Castor oil nourishes and strengthens the eyelash roots, stimulates the growth of young hairs.
Paraffin lengthens eyelashes.
Natural wax entwines them and thus protects them from fragility.
Panthenol makes the eyelash trunk thicker.
Proteins from silk and wheat germ improve health and growth.
Keratin, like a natural protein, wraps you in a gentle film to strengthen it.
Melanin protects against unnecessary exposure.
Lanolin will retain water in the eyelash rods.
Vitamin E and provitamin B5 stimulate growth and provide elasticity.
UV filters provide protection from the scorching sun.
Preservatives prevent pathogenic microbes.
Polymers fill the hairs, providing them with volume from the inside, and secure this result with a glossy varnish that prevents sticking.
Nylon, silk, microcrotlin fibers lengthen eyelashes.

From the history

Who invented mascara? It was made 100 years ago for his own sister Mabel by the recognizable chemist T.L. Williams simply mixed Vaseline with coal dust. And yours (Mabel + Vaseline).

The first standard consisted of carnauba wax and dyes. Already in 1914, decorative cosmetics were introduced: dark wax was melted and covered with it on the tips of the eyelashes. This is the story of mascara.

The usual composition makes Leningrad mascara necessary even now.

Composition of a natural homemade product

Ingredients (1 tsp each):

for coloring - antimony powder or 2 tablets of activated carbon;
strengthening – usma juice or strong nettle infusion;
food – cosmetic oil of your choice;
preservative, thickener – beeswax;
for growth and volume - panthenol ampoule or aloe juice.

Advice! Essential oils are even more effective than cosmetic ones, but they are allergenic. If there is no allergic reaction, add less than 1 drop.

Place the mixture in a double boiler until completely melted. Draw the hot mixture into a syringe and let it cool. After removing excess water by pressing the piston, place the black paste in an unstained mascara tube.

Best Curling Mascara

For a bright, expressive look, use a curved, conical or straight brush with sparse or dense bristles. Curling mascara helps give the eyelashes the desired shape during coloring and securely fixes them.

Vivienne Sabo Cabaret Premiere

The rating of the best products includes waterproof mascara with a stiff brush made in Italy. Ideal for short, straight eyelashes – it lifts them well, thickens and lengthens them. Sold in several shades to choose from - blue, black, turquoise, purple, brown. All colors are bright and saturated. Average price – 200 rub. (9 ml).

Advantages:

easily removed with micellar water;
A hard silicone brush separates the lashes.

Flaws:

creamy texture falls into lumps;
when layering mascara, the hairs stick together;
2-3 hours after application it crumbles;
After 2 months of storage it dries out.

Maybelline The Colossal Big Shot

For sparse and short eyelashes, you can choose an Italian-made product with a conical brush. The mascara contains jojoba oil, which nourishes and restores eyelashes. The paint is easy to apply - just one swipe is enough to apply your makeup. At the same time, the eyelashes rise and curl, without sticking together. In the evening you will not have dark circles under your eyes from mascara. It can be easily removed with foam or another cleanser. Average price – 430 rub. (9.5 ml).

Advantages:

has a light texture;
applied without lumps;
separates and lifts hairs;
does not crumble throughout the day.

Flaws:

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Volume mascara

Products with round or barrel-shaped brushes with thick bristles. The bristles can be arranged in a spiral. They accurately paint each eyelash from all sides and distribute the paint evenly. Voluminous mascara with a thick consistency envelops eyelashes well without sticking them together.

L'Oreal Paris Volume Million Lashes So Couture

A good mascara with a conical silicone brush separates the eyelashes, creates volume, lengthens and curls. An excellent effect is obtained by applying one layer of the product. The paint is very resistant, so you can not be afraid of snow and rain with it. It is recommended to remove it with a special makeup remover. Average price – 430 rub. (9.5 ml).

Advantages:

smells good;
has a convenient brush;
does not crumble when painted in 1 layer;
has a soft texture - applies evenly.

Flaws:

is difficult to wash off with water;
may crumble when applied in multiple layers.

Bourjois Twist Up The Volume

French mascara has two brushes - a long one with sparse bristles for lengthening and a short one with thick, spiral-twisted bristles to add volume. To create the desired effect, you can use only one brush or alternately two. The paint does not cause allergic reactions, lasts well all day, and is quickly washed off with water. Price – 450 rub. (8 ml).

Advantages:

has a convenient transforming brush;
does not irritate the mucous membranes of the eyes;
does not form lumps;
lasts well all day.

Flaws:

When layered, it sticks the hairs together.

Makeup artists' tips for using mascara

To avoid lumps, use an additional paint brush. It could be a brush from a previous mascara. We do not use a needle under any circumstances - it is dangerous.
Apply mascara in several layers to the base. Each layer must dry.
We model the shape using an eyelash curler before applying mascara.
It should not be used for more than six months.
Mascara should not be given to others for use as it can spread bacteria.
If the mascara begins to crumble, then its shelf life has come to an end.
It should be remembered that it is impossible to lengthen eyelashes by two to three millimeters, since the eyelashes themselves are only one millimeter long.
Makeup artists recommend that if eyelashes are thin and short, focus on volume rather than volume and lengthening.

Separating mascara

Using this product, you can evenly paint your eyelashes and lengthen them a little. A cylindrical, cone-shaped or spiral-shaped brush will help to achieve the desired effect. It is desirable that the consistency of the paint be medium - not liquid or dense.

CATRICE Lashes To Kill Pro Instant Volume Mascara 24h Ultra Black

German mascara is applied evenly, colors well and thickens each eyelash. A large, long brush picks up a lot of product, which it is advisable to wipe off before applying, otherwise the hairs will stick together. Mascara is well preserved in bad weather - it is not afraid of snow and rain. It is better to remove paint with micellar water or makeup remover milk. Average price - 424 rubles. (12 ml).

Advantages:

stays well on eyelashes all day;
does not irritate skin and eyes;
Covers even the smallest hairs from all sides.

Flaws:

the brush picks up a lot of paint.

Dividing Long Lash Mascara

An inexpensive mascara with a Polish-made silicone brush paints small hairs well, separates and slightly lengthens them. Creamy paint is applied evenly, highlighting the natural beauty of the eyes. The mascara is washed off with water. At the same time, it does not smear, but forms lumps. This is very convenient because you don’t have to clean the skin around your eyes afterwards. Average price – 190 rub. (10 ml).

Advantages:

smells good;
does not cause irritation;
twists a little;
lasts for 12 hours.

Flaws:

It dries quickly, so lumps may form during application.

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What components are included in modern mascara?

The purpose of this type of cosmetics is the ability to highlight eyelashes, emphasize their volume, increase their length and change their natural color. For this purpose, liquid, creamy and dry mascaras with special brushes of different shapes are used. However, the effectiveness of the result mostly depends not on the form factor of the applicator or the type of cosmetic product, but on the composition.

The invention did not create much excitement, but it gained some popularity (in many languages of the world the word “rimmel” means mascara). The composition of Eugene's product has not been preserved, but the ingredients of his follower Terry Williams are known. Williams' story has long become a textbook - he wanted to help his sister, who was not having much luck with guys, and created a mixture to give beauty and volume to eyelashes. Despite the fact that Terry was a highly skilled chemist, his mixture consisted of a few simple ingredients - coal dust and petroleum jelly. In fact, the sister’s name and one of the components served as the name for Williams’ mascara – “Maybelline”.

Good inexpensive mascara

Economy class cosmetics cost on average from 100 to 400 rubles. The rating includes inexpensive Belarusian, Russian, and Swedish products. You can choose mascaras for easy lengthening, curling, and volume of eyelashes.

Belita-Vitex Luxury Royal volume

The Belarusian brand Bielita produces inexpensive mascara to increase volume, curl and lengthen eyelashes. An oval silicone brush with bristles of different lengths - longer in the middle than at the edges - paints the hairs in the corners of the eyes well and distributes the paint evenly.

Cheap but high-quality Luxury product contains acacia and rice oil. There are three paint color options available - black, gray or brown. After application, the mascara will not crumble, imprint under the eyes, or spread if it is raining or snowing outside. Average price – 230 rub. (12 ml).

Advantages:

hypoallergenic;
has a comfortable flexible brush;
does not stick together or weigh down hairs.

Flaws:

It dries quickly, so lumps may form during application.

DIVAGE 906090

The best budget mascara is designed to highlight the natural beauty of the eyes. The creamy color is applied evenly using a soft silicone brush, combing and lifting the eyelashes. The mascara is not waterproof, but if it rains, you don’t have to worry about it running under your eyes. Average cost – 210 rub. (10 ml).

Advantages:

hypoallergenic;
tightly envelops even the shortest hairs;
slightly lengthens and curls;
does not form lumps;
Easily washed off with micellar water or cleansing gel;
It turns out a bright color after the first application.

Flaws:

may crumble at the end of the day.

Shelf life and primacy

Also pay attention to the primacy of mascara. That is, whether it opened or not. Please note that mascara has two expiration dates: general expiration date and date of opening. In particular, we can observe a picture with a box and a number depicted. It is this label that will indicate the number of months from the moment the carcass was opened. Thus, if cosmetics have been opened, it means that its expiration date from the moment of opening cannot be determined.

Demand the exact mascara that has not been opened. How to determine this? If you have made your choice, then at the checkout or from the seller, ask to open it. Run your finger along the top of the shaft. If the mascara does not remain on your finger, it means it’s new. If there is mascara, it means it has been opened. Remember, reliable and reputable manufacturers will definitely provide samples in order to look at the brush. Thirdly, an eyelash brush.

Best luxury mascara

This category includes products costing over 1 thousand rubles. Luxury cosmetics are produced by famous American, Italian, and French companies. Literally from the first stroke of the brush, the mascara perfectly colors the eyelashes, without lumps, marks on the eyelids or bald spots.

Helena Rubinstein Lash Queen Sexy Blacks

One of the best luxury mascaras for lengthening and curling eyelashes, made in America. After dyeing, the hairs remain soft and fluffy. The paint does not fall off within 6-8 hours and does not leave marks under the eyes during the day. Average price – 2700 rub. (7 ml).

Advantages:

original tube design;
smells good;
thickens hairs and prevents them from sticking together;
Easily washed off with gel or foam..

Flaws:

dries quickly, so lumps may form when applying paint;
The brush picks up a lot of mascara.

Christian Dior Diorshow Iconic

French luxury mascara with a conical brush, a pleasant creamy texture, applies well, slightly lengthens the hairs. The product is ideal for medium-length eyelashes. The paint dries quickly and leaves no marks on the skin throughout the day. Average price – 1500 rub. (10 ml).

Advantages: